Athletic IQ kit is made to order. Deadlines: 1st and 15th of each month. We aim to deliver within 2 weeks, subject to availability. Contact us if there is a delay. UK delivery is free. Fulfilled by Peter Spivey Ltd. Dismiss
What Drives Us Forward - explore our Vision, Mission, and Values.
Our Vision
To become the gold standard for youth fitness and mental wellness tools, embedded into every school, grassroots club, and youth sports programme across the UK and globally.
our mission
To transform how children learn about health and sport by combining structured physical development, psychological resilience training, and digital innovation into a single interactive ecosystem that empowers young people to build lifelong healthy habits.
Our Values
Holistic Development
We believe in nurturing the complete athlete - body, mind, and character. Training, nutrition, recovery, and mindset all play an equal role in long-term success.
Safety & Wellbeing
Protecting young athletes is our top priority. From data privacy to safeguarding community interactions, we ensure a secure and supportive environment for every user.
Excellence Through Consistency
We encourage athletes to focus on steady progress, building strong habits that create lasting impact both on and off the field.
Community & Belonging
We foster a connected ecosystem where athletes, parents, and coaches learn, share, and grow together. Success is built in teams, not in isolation.
Innovation with Purpose
We harness technology to empower athletes - using data, wearables, and smart tools to create personalised, actionable pathways to improvement.
Integrity & Fair Play
Sport is more than winning - it’s about respect, honesty, and fairness. These values guide our platform, our partnerships, and our athletes’ journeys.
TEAM BEHIND ATHLETIC IQ
Scott Hills
Co-founder
Nikolay Kirilov
Co-founder
Ian Gutteridge
Co-founder
Our partners
Get the ATHLETICIQ APP AND START TODAY
Your journey starts now. Train smarter, eat better, and grow stronger-with everything you need in one powerful app.
Track progress, crush challenges, unlock your potential.
Wherever you go, support is always in your pocket.
